Fashion’s True Essence

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“Whoever said that money can’t buy happiness, simply didn’t know where to go shopping.”
— Bo Derek

Today, on every turn one finds an individual wanting to make their way in the field of fashion, yet in a country like Pakistan this industry still has a far way to go. Even in current times, with more and more awareness being created in fashion trends, the concept of style is under valued by a great number of people.

The way a person dresses is now not only about wearing styles sufficient to fulfil the basic needs of casing and covering one’s body but also about expressing one’s individuality and wearing something which would make you stand out in a room full of people. Fashion is in its true sense is about being different yet getting inspired by what you see and like on others. The gap however comes, due to the fact that though there is a want of the people to now stand out and express themselves through what they wear; but tend to lack the ideas or know how to do so explicitly.

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Hence, NZN Clothing is a start up brand introduced, promising to fill the void that fashion-savvy individuals face in the rapidly evolving but still immature Pakistani Fashion Industry. At NZN we promise to give stylish originality coupled with superior fabrics and stitching something that many forget, with the word “fashion” is the fact that it’s not only about what looks good, but also what feels good.NZN uses the finest imported fabrics from Italy, Egypt and Thailand. The Italian fabrics are mostly finely cut for formal shirts and outstandingly used in their bespoke suits. This designer brand believes in impressions; as suggested by the slogan itself- “NZN- An Impression Forever”.

NZN uses the finest imported fabrics from Italy, Egypt and Thailand. The Italian fabrics are mostly finely cut for formal shirts and outstandingly used in their bespoke suits. This designer brand believes in impressions; as suggested by the slogan itself- “NZN- An Impression Forever”.3333
Although it has only been six months since NZN’s launch in the fashion market, that too operating only as an online store, it has managed to have a fan base of more than sixteen thousand people, which is rapidly growing and thriving amongst its’ competitors. Having served clients not only in Pakistan, but also all over the world through global shipments has helped the brand expand further into the international market in addition to the domestic one.
LASTT As NZN’s Chief Designer, I believe in fashion’s true essence stressing it being both stylish yet of the finest quality; at the end of the day also serving my clients with the Promise of creating an impression because as they say “An Impression is Forever”.

NZN Clothing official pages:
www.nznclothing.com

http://www.facebook.com/nznclothing

http://www.twitter.com/nznclothing

By: Noaman Zakir

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Posted on March 13, 2013, in Fashion and tagged , , , , , , , , , . Bookmark the permalink. 1 Comment.

  1. Interesting article, and nicely written. Well done! 🙂

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